Privacy Policy
Introduction
We are committed to safeguarding the privacy of our website visitors; in this policy we explain how we will treat your personal information.
We will ask you to consent to our use of cookies in accordance with the terms of this policy when you first visit our website. By using our website and agreeing to this policy, you consent to our use of cookies in accordance with the terms of this policy.
Collecting personal information
We may collect, store and use the following kinds of personal information:
- information that you provide to us when registering with our website (including your email address)
- information that you provide when completing your profile on our website (including your name, address, gender, date of birth, relationship status, interests and hobbies)
- information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters (including your name and email address)
- information that you provide to us when using the services on our website, or that is generated in the course of the use of those services (including the timing, frequency and pattern of service use) - information relating to any purchases you make of our goods and/or services or any other transactions that you enter into through our website (including your name, address, telephone number and email address)
- information contained in or relating to any communications that you send to us or send through our website (including the communication content and meta data associated with the communication)
Before you disclose to us the personal information of another person, you must obtain that person’s consent to both the disclosure and the processing of that personal information in accordance with this policy.
Using your personal information
Personal information submitted to us through our website will be used for the purposes specified in this policy or on the relevant pages of the website.
We may use your personal information to:
- administer our website and business;
- personalise our website for you;
- enable your use of the services available on our website;
- send you goods purchased through our website;
- supply to you services purchased through our website;
- send statements, invoices and payment reminders to you, and collect payments from you;
- send you email notifications that you have specifically requested;
- send you our email newsletter, if you have requested it (you can inform us at any time if you no longer require the newsletter)
- send you marketing communications relating to our business which we think may be of interest to you, by post or, where you have specifically agreed to this, by email or similar technology (you can inform us at any time if you no longer require marketing communications);
- deal with enquiries and complaints made by or about you relating to our website;
- keep our website secure and prevent fraud;
- verify compliance with the terms and conditions governing the use of our website
We will not, without your express consent, supply your personal information to any third party for the purpose of their or any other third party’s direct marketing.
We take online security extremely seriously and have taken rigorous precautions to ensure that your payment information is processed confidentially and accurately.
We don't hold sensitive payment details about our customers. When you input your card details during shopping or into your account area, the card processor “Stripe” retains all the information about your card and only issues Flow Style with a unique token identifier. This token then allows us to process the cost of your order against your card. It also allows us to issue refunds or process, for example, backorder charges. You can review the provider’s privacy policy at www.stripe.com. We don't have access to your complete card details.
Disclosing personal information
We may disclose your personal information insofar as reasonably necessary for the purposes set out in this policy.
We may disclose your personal information:
- to the extent that we are required to do so by law;
- in connection with any ongoing or prospective legal proceedings;
- in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);
Except as provided in this policy, we will not provide your personal information to third parties.
Retaining personal information
This Section sets out our data retention policies and procedure, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal information.
Personal information that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.
Notwithstanding the other provisions of this Section 5, we will retain documents (including electronic documents) containing personal data:
- to the extent that we are required to do so by law;
- if we believe that the documents may be relevant to any ongoing or prospective legal proceedings; and
- in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk).
Security of your personal information
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.
We will store all the personal information you provide on our secure (password- and firewall-protected) servers.
All electronic financial transactions entered into through our website will be protected by encryption technology.
You acknowledge that the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.
You are responsible for keeping the password you use for accessing our website confidential; we will not ask you for your password (except when you log in to our website).
Amendments
We may update this policy from time to time by publishing a new version on our website.
You should check this page occasionally to ensure you are happy with any changes to this policy.
Your rights
You may instruct us to provide you with any personal information we hold about you; provision of such information will be subject to the supply of appropriate evidence of your identity
We may withhold personal information that you request to the extent permitted by law.
You may instruct us at any time not to process your personal information for marketing purposes.
In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.
Third party websites
Our website includes hyperlinks to, and details of, social media and third party websites.
We have no control over, and are not responsible for, the privacy policies and practices of third parties.
Cookies
Our website uses cookies.
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.
Most web browsers allow you to refuse to accept cookies, where required.
Blocking all cookies will have a negative impact upon the usability of many websites.
If you block cookies, you will not be able to use all the features on our website.
You can delete cookies already stored on your computer, where required.
Deleting cookies will have a negative impact on the usability of many websites.